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Being a brand designer requires much more than just having creative ideas and technical skills — it compels us to be a marketer, strategist, psychologist, salesperson, showman and project manager at the same time. It’s difficult, but it’s also exciting and challenging!
The goal of my article is helping you to rethink your workflow. Some of these tips are mine, others are borrowed from world-famous designers. All those tips and tricks are tested and proven and are tailored to improve your workflow for (re-)branding projects.
The post How to Get a Logo Accepted: Eight Steps for a Better Design Workflow appeared first on Smashing Magazine.